Rosanna McCollough joins Evite after spending seven years at WeddingChannel.com where she was, most recently, Senior Vice President and General Manager until the company was sold to The Knot in 2006. Before joining WeddingChannel, Ms. McCollough was the Vice President, Marketing at 20th Century Fox Licensing & Merchandising where she was responsible for worldwide marketing strategy for all television properties such as The Simpsons and Buffy the Vampire Slayer. Prior to that, Ms. McCollough directed strategy, created top-selling products and developed advertising campaigns at high-image brands such as Neutrogena Corporation and Max Factor.  

Ms. McCollough holds a B.A. in English from UCLA and lives in Los Angeles with her husband and three boys.